Esports & Advertisers: A Primer

Esports & Advertisers: A Primer

A Growing and Lucrative Demographic for Brands According to the United States Census Bureau, 46.7% of Americans were aged 35 years and younger in 2019. This demographic consists of Millennials, Gen-Z and Gen Alpha (the generation younger than Gen-Z). Collectively,...
August 23, 2020

August 23, 2020

While the Tik-Tok drama continues to unfold, high profile companies including SpaceX, Robinhood, Airbnb, Ant Financial, Palantir move ahead to either raise capital or go public. Palantir also plans to move its headquarters from the Bay Area to Denver, which could aid...
August 16, 2020

August 16, 2020

Epic Games and Facebook appear to be pushing back against app store policies, which could have far reaching implications. Several high profile companies are expected to go public this fall & Robinhood is garnering lots of attention (including, gracing the cover of...